Please note: Applications for the Explore New Zealand Discount Programme are not being accepted until further notice while the New Zealand border is closed. 

Are you a travel agent selling New Zealand and planning a trip to New Zealand?  

Tourism New Zealand offers Explore PLUS, a discounted program to help you discover for yourself what makes New Zealand so special.

We believe your sales skills and knowledge of New Zealand are greatly enhanced if you’ve had first-hand experience of New Zealand.  Our Explore PLUS independent familiarization program enables you to experience New Zealand for yourself – on your own schedule, at your own pace. We give you the resources – air/land/activities/attractions – so you can design your very own New Zealand FAM at a greatly reduced price. What’s more, you can travel to our unforgettable country with a partner or friend of your choosing!

So welcome to Explore PLUS, an independent FAM program that enables you to visit New Zealand for the first time or return to learn more about a undiscovered region.

Tourism New Zealand’s Explore PLUS helps you discover for yourself what makes New Zealand special so you can share your knowledge with clients back home.

Why the Explore PLUS is a great way to experience our great destination?

It’s affordable thanks to great discounts from airlines, accommodation and tourism operators who can showcase the best places and activities of which there are now over 1000 offers to choose from.

You travel when it’s convenient for your schedule! NOTE: visiting New Zealand during shoulder and off-peak times provides you greater discounts and availability. 

It’s useful because you’ll gain first-hand insights and knowledge to benefit your clients.

Ready to visit New Zealand? Signing up is as easy as 1, 2, 3…

  1. Sign up to become a 100% Pure New Zealand Specialist. Complete just 10 online trianing modules to achieve your Bronze Specialist Status. Click here for more information  and to get started on the 100% Pure New Zealand Specialist program.
  2. Review the fantastic travel agent fares offered by our airline partners, including Air New Zealand, American Airlines, Fiji Aiways, and Air Tahiti Nui. Fare offers and terms and conditions can be found here .
  3. Once you’ve completed your Bronze Specialist certification (Silver or Gold) and decided which airline you want to fly, complete the Explore PLUS application. Click here to sign up for your Explore PLUS independent FAM.
  4. After submitting your Explore PLUS application, your request will be verified. Upon approval you’ll receive an email from Tourism New Zealand confirming your enrollment in Explore PLUS and providing you a unique ID number.
  5. NOW YOUR READY TO BOOK YOUR FAM! Follow the directions and link provided in the email to book your air and to review the Explore offers for land components. 


  • Travel agents must be a US or Canadian resident
  • Travel Agents must provide a valid IATA# or CLIA#
  • Explore passes are normally valid for no more than 30 days
  • Agents should print a copy of their Explore confirmation email to present to suppliers in New Zealand.
  • One pass is issued per couple, even if you’re both travel agents, as you’ll be travelling together
  • Tourism New Zealand reserves the right to make the final decision with all Explore applications.
Go to our Explore PLUS Hub to find out more detail

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