100% Pure New Zealand Specialist Programme

Become a New Zealand expert

We know New Zealand’s a great place. We want you to know too.

Our 100% Pure New Zealand Specialist Programme is a fun, interactive way to increase your knowledge of New Zealand.

Each new level of achievement will upgrade your status to Bronze, Silver or Gold. Unlock a range of great benefits as you progress through the tiers.

Get inspired, increase your sales and help create your clients' dream trip.

To get started, sign up and complete some fun and interactive online training modules.

Why become a 100% Pure New Zealand Specialist?

• Boost your ability to plan and sell New Zealand holidays
• Access to exclusive content, tools and resources
• Qualify for our in-market events 
• Gain credibility with clients through use of the 100% Pure New Zealand Specialist logo and preferential listings on newzealand.com
• Become eligible for Tourism New Zealand’s familiarisation programme

How do I become a 100% Pure New Zealand Specialist?

Travel sellers have the ability to achieve three tiers of specialist status; Bronze, Silver and Gold. To achieve these levels, the minimum requirements for each tier are;

Bronze:

• Successfully complete 10 online training modules

Silver:

• Successfully complete at least 10 online training modules
• Attend at least one face to face or virtual Tourism New Zealand training event

Gold:

• Successfully complete at least 10 online training modules
• Attend at least one face to face or virtual Tourism New Zealand training event
• Visit New Zealand on either a hosted famil, self-famil or as part of a personal/business trip at least once in the past five years​.